Client Industry: Home Healthcare
Market & Language: Dubai, Emirates – English
Project Duration: 6 Months
Keywords Tracked: 143 Keywords
Project Description:
A home healthcare provider in Dubai partnered with our agency after struggling with visibility—most of their service-related keywords were buried beyond position 40. Despite offering critical home medical services, their website failed to generate meaningful traffic or leads.
Services Provided:
- Local SEO Service: We optimized their site for geo-specific queries, created location landing pages for Dubai neighborhoods, and secured local citations to improve map pack presence.
- SEO Content Writing Service: Our content team crafted detailed service pages targeting keywords with commercial intent, improving both relevance and topical authority.
- Technical SEO Service: We resolved crawl inefficiencies, fixed indexing issues, and enhanced Core Web Vitals for better performance and mobile experience.
- Off-Page SEO Service: We secured high-authority backlinks from health-related domains and local Emirati publications, boosting the domain’s trustworthiness.
Results:
- Over 30 new keywords entered Google’s top 50 without prior visibility.
- 143 keywords moved from positions 40+ to the 11–20 range, with many hitting the top 30.
- 27 keywords improved by 40+ positions; several were previously unranked.
- 40% increase in calls and bookings compared to the previous 6 months.