Project Name: Tethkar Store
Client Industry: E-Commerce – Personalized & Traditional Gifts
Client Market & Language: Saudi Arabia – Arabic
Monetization: Online Sales (~50,000 SAR/month)
Project Duration: Feb 1, 2020 – Dec 24, 2020
Role: SEO Specialist at Osolutions
Project Description:
While working as an SEO Specialist at Osolutions, I led the SEO growth of Tethkar Store, a Saudi-based online gift retailer. The brand was competing in a saturated market with low organic visibility and heavy reliance on paid traffic. My role was to build sustainable organic growth and reduce CAC through SEO.
Services Provided:
- Technical SEO Service: I conducted a full audit, fixed indexing issues, implemented schema markup for products, and enhanced mobile usability.
- SEO Content Writing Service: I produced keyword-targeted collection pages and optimized meta data for better CTR and indexation.
- Local SEO Service: Optimized for location-based gift queries across Saudi regions with Arabic keyword variants.
- Off-Page SEO Service: Built niche-relevant backlinks from blogs and local directories, improving domain authority and trust.
Results:
Google Search Console For This Project
Google Analytics For This Project
- 167,000+ organic clicks and 3.65M impressions (Feb–Dec 2020)
- Avg. position: 9, CTR: 4.6%
- Organic traffic accounted for 79.4% of total users (141,388 out of 177,139)
- ~50,000 SAR/month in sales by end of the year
- Multiple keywords outranked major Saudi competitors, building a recurring customer base